The client
Mophet Ra’anana is a presale project by Adi Capital Exclusives in central Ra’anana, marketed by Olim Advisors: 1 to 4-bedroom apartments and penthouses, with a pool and jacuzzi, fitness and yoga studios, a cinema room, co-working spaces, a lobby café and street-level shops.
What the page had to do
An English landing page for English-speaking buyers, many of them abroad. It has to present both the project and Ra’anana to people who may not know the city, and lead to a conversation with the sales team.
What we built
- An opening with the project, followed by sections on apartments and amenities.
- The location, Ra’anana itself, and why Ra’anana.
- A recorded webinar about the project.
- About the developer and the marketing team.
- WhatsApp call booking, direct phone lines to the team and a request-more-info form.
Why it works
A buyer abroad has to get to know the apartment and the city. The page tells both stories, offers a webinar for those who want more, and connects straight to a person on the other side.